Florence sits on the Siuslaw River, separated from the Pacific by the northern end of the Oregon Dunes National Recreation Area. Wind-sculpted mountains of sand stretch for forty miles south, making a gorgeous backdrop for unusual activities such as dune-buggy-riding and sand boarding; or, simply take a blanket and a beach chair to enjoy some of the coast's most beautiful beaches.

For a different kind of scenery, head north of town about 12 miles to one of the Coast's most photographed spots, the elegant Heceta Head lighthouse at the stunning Devil's Elbow State Park. Nearby, the wildlife viewing made possible at the Sea Lion Caves will win over even those normally skeptical of roadside attractions.

Back in Florence, the historic Old Town is a delightful waterfront business district, home to restaurants, antique shops, art galleries, and a history museum. Eating well is not difficult in Florence. Plenty of seafood restaurants, chowder houses, and cafes line Bay Street, but make a special point to stop for the crab-encrusted halibut at local favorite The Waterfront Depot. The best beer list in town is found at the laid-back Beachcomber Pub, or for something less potent, grab a cup of freshly-roasted coffee at Siuslaw River Coffee Roasters and enjoy the waterfront views from the patio.

Florence is less than an hour and a half from Eugene, about two and a half hours to Salem, and just over three to Portland. Within two hours, visitors can be exploring the aquarium at Newport, enjoying the vistas of Cape Perpetua near Yachats, or golfing at the famous Bandon Dunes; but in all fairness, Florence herself offers plenty to keep the whole family busy, happy, and well-fed!